Research has shown that it takes around eight touchpoints to make a sale. This can be daunting for any salesperson as follow-ups take time and effort. This is one of the many... Read more »
Whether you’re trying to build your list, have a lead that needs nurturing, or is just starting and want to get some basics under your belt, this article will show you the... Read more »
Have you ever stumbled upon a social media account and been amazed by how creative human beings can be? The accounts that rise to the top have figured out the secret sauce... Read more »
by Gavin Jordan A lot of the time, the line between content that thrives and content that dives is relevance. Content marketers who look inwardly (What can I say about my business?... Read more »
I published this article titled “Thanks social media – our attention span is now shorter than a goldfish” all the way back in 2014. At the time this myth was running around... Read more »
18th October 2022 Thanksgiving is a season of reflection and gratitude. For online businesses, though, the holiday season isn’t a time to sit and rest – it’s a busy time to increase... Read more »
I was watching the news this morning, as I always do, and a commentator claimed to be surprised that the Christmas/holiday sales had been pulled back so far. I spat out my... Read more »
Social media is a free-to-join tool. The best part is that; if you aim to use it for business purposes, chances are that audiences are readily available. And your potential prospects could... Read more »
by Abdo Riani “Focusing is about saying ‘no’” – Steve Jobs. In this article we list a few reasons why content … [+] marketing might be the marketing strategy worth choosing for... Read more »
In today’s business world, email marketing is an essential tool for staying in touch with customers and prospects. However to be effective, email marketing must have a high conversion rate. Therefore, it... Read more »