When Amanda Natividad started her newsletter, the VP of marketing at SparkToro and classically trained chef focused mostly on the craft of creating a strong newsletter. Six months in, she had a... Read more »

Today, audiences expect a lot from the brands they interact with. They want personalized, relevant communications delivered in a format that’s convenient, at a time that suits them. Email has been an... Read more »

SMS marketing has quickly become an essential channel for businesses. Here are seven best practices to help you make the most of it. If you’re like the average American, you spend around... Read more »

Imagine someone telling you that you can do more than just use Pinterest as a digital marketing tool. Well, one way of doing it is by incorporating Pinterest SEO as part of... Read more »

It’s been about six months since Apple released MPP to the public — going live in September of last year. And while we’ve learned a lot about this feature and how it... Read more »

Are you too always on the lookout for new ways to monetize your products or services? So, let us tell you how you can use Facebook’s professional mode and monetize your profiles.... Read more »

What began as a resource for discovering new recipes and do-it-yourself projects has evolved into a significant shopping search engine. In actuality, 40% of individuals worldwide regularly use Pinterest to sell and... Read more »

Wondering how to launch a new Twitter contest? If you answered yes, then you’ve come to the right place. You must be aware of Twitter’s power. As one of the world’s most... Read more »

There was a time when Facebook was the be-all-end-all among social media platforms. That was a different day and age. The scene has changed with the emergence of so many new platforms.... Read more »